WHEN YOU LEARN TO ATTRACT, YOU STOP PURSUING
Luxury brands are not comparative: they are superlative. Learn
their secrets to apply them in your life and in your business.
WHEN YOU LEARN TO ATTRACT, YOU STOP PURSUING
Luxury brands are not comparative: they are superlative. Learn
their secrets to apply them in your life and in your business.
Keynotes
LUXURY LESSONS FOR LIFE
Luxury brands can inspire you to create a powerful personal brand, build valuable
relationships and enjoy a more prosperous life.
THE ART OF CREATING EXTREME VALUE
This talk enables business leaders to acquire a Luxury Mindset and integrate extreme VALor creation strategies inspired by the luxury business model into their business.
The application of luxury ways of doing things elevates a brand or commercial proposition from
the purely comparative or “necessary” to the uniquely superlative or “desirable.”
CÉSAR VAL
I AM
LUXURY EXPERT
I am a luxury expert, advisor to business leaders, consultant, international speaker and professor at world-class business schools. After more than two decades of professional experience I can affirm that the luxury business model is the most powerful weapon that exists for the creation of extreme monetizable value.
During my first decade in the professional world I was an executive of global FMCG companies such as Danone or Nutrition & Santé and for more than fifteen years I was a senior executive of a portfolio of global beauty, fashion and luxury brands in Europe and the Middle East that included, among others, Prada, Carolina Herrera, Paco Rabanne, Jean-Paul Gaultier, Christian Louboutin, Comme des Garçon, Penhaligon’s, Nina Ricci and Valentino.
During my last managerial stint in the corporate world, I was the head of a joint venture of Chalhoub Group, the luxury market leader in the Middle East. It was based in the United Arab Emirates and Saudi Arabia.
I AM
CÉSAR VAL
LUXURY EXPERT
I am a luxury expert, advisor to business leaders, consultant, international speaker and professor at world-class business schools. After more than two decades of professional experience I can affirm that the luxury business model is the most powerful weapon that exists for the creation of extreme monetizable value.
During my first decade in the professional world I was an executive of global FMCG companies such as Danone or Nutrition & Santé and for more than fifteen years I was a senior executive of a portfolio of global beauty, fashion and luxury brands in Europe and the Middle East that included, among others, Prada, Carolina Herrera, Paco Rabanne, Jean-Paul Gaultier, Christian Louboutin, Comme des Garçon, Penhaligon’s, Nina Ricci and Valentino.
RAISE YOUR BRAND'S DESIRABILITY BY INTEGRATING LUXURY VISION INTO YOUR STRATEGY
The true VALUE of this vision is not in its scope, but in its impact.
That is why we focus on bringing it to those who really want to integrate it and turn it into a strategic advantage.
Send us the details of your event and we will evaluate the possibility of bringing this experience to your audience.
